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25 october 2018

InterCHARM-Ukraine 2018 – three main days in beauty industry!

 In September 18 -20, Kyiv was immersed in an atmosphere of beauty and success thanks to the largest international exhibition of beauty industry in country - InterCHARM-Ukraine 2018.

The exhibition was visited by more than 45 thousand specialists of the industry to get acquainted with the latest developments, innovative products and technologies of beauty industry world market. In 2018, event took all three IEC pavilions, in which 626 participants from 14 countries (Bulgaria, Brazil, Germany, Israel, Italy, China, Lithuania, Poland, Russia, Turkey, France, Ukraine, South Korea and Japan) demonstrated to industry professionals more than 3000 world’s and domestic brands of the industry.

Every year InterCHARM confirms status of the main platform for promotion of perfumery, cosmetics, equipment, instruments, professional cosmetology, hairdressing services and nail service of the beauty market of Ukraine. The leaders of companies, well-known specialists and industry professionals use opportunities of the exhibition to attract investments, to form new business connections, to declare themselves and to be aware of all the "fresh" trends of the industry.

The main thematic sections, presented at the exhibition: cosmetology and aesthetic medicine, nail service, hairdressing, professional make-up, cosmetics and perfumery, as well as InterCHARM pack: raw materials and packaging for perfumery and cosmetic productions.

This year InterCHARM traditionally pleased with the number of training events during the business programme - more than 25 professional events on one site.

Special attention is should be given to the International beauty and health award Stella International Beauty Awards 2018, where the best masters of beauty industry were awarded. They can provide their clients with qualitative service in accordance with world standards. Creation of this award was initiated in 2016 by Vedmedia company (Bulgaria) with participation of Beauty Experts Media Holding.

Organizing committee of the exhibition traditionally awarded exhibitors who achieved outstanding results and made a significant contribution to the development of the national beauty industry. Among winners were 7 companies: BUSINESS GROUP INTEGRA,  REMOS, LASKOS Ukraine, Dr. Yudina TM, Mir Kistey (World of Brushes), Linia Stylya (Style Line) and Irina Amrosieva. Manivure Academy.

All the years exhibition supports the championship movement in different directions of the beauty industry. Many events, such as: V Open International TOURNAMENT "MassagePROFI", V All-Ukrainian Championship on the apparatus pedicure Foot Profi Awards 2018, Third open championship of Ukraine '' BROW PRO '', Championship of Ukraine on escalating and modeling of eyelashes «Lash Flash», Championship on manicure art Beauty Nails – 2018 already have become traditional for InterCHARM- Ukraine. Bright and cognitive workshops on skin care, permanent make-up, massage, styling and creation of hairstyles have been given practically at each stand.

Thanks to the Buyers Programme, the exhibition participants opened new sales markets. 237 planned meetings of exhibitors with buyers from 302 companies from South Korea, Czech Republic, Lithuania, Kazakhstan, Belarus, Moldova and Ukraine were held in Bayer's lounge. All foreign and domestic buyers noted positively the qualitative and quantitative composition of the InterCHARM-Ukraine participants in 2018 and confirmed it with signed contracts and agreements.

InterCHARM-Ukraine exhibition has always been and remains the main communication center of the Ukrainian beauty industry. It is that place where new products are presented, the assortment of goods is updated, Ukrainian and foreign companies find new partners and conclude contracts. And it is here you can draw up a very accurate picture of the current situation in the market and predict the development trends for the coming year.

For 17 years the InterCHARM-Ukraine team managed to create an unprecedented scale and grandiose event in the world of beauty industry that is known far beyond our country. The way today's modern beauty industry looks in our country depends on those who participate in InterCHARM-Ukraine!

Looking forward to see you at  InterCHARM-Ukaine 17-19 September, 2019! 


IEC (15, Brovarsky Ave., Kyiv, Ukraine)
More detailed informationhttp://intercharm.kiev.ua 
 Organizer – Premier Expo (ITE GroupPlc/Great Britain).

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