News 23 april 2010
Ukraine’s International Travel & Tourism Exhibition records its largest ever attendance
UITT, Ukraine's largest travel event, took place on 24-26 March
in the Kiev's IEC. Attendance of the event was up 9 % compared with the
2009 event, at 17,318. According to Event Director, Maria Badakh, this
year saw an above average rise in visitor numbers, “Our improved online
registration service made it much easier for visitors to get a ticket
to the exhibition this year. In addition, feedback from exhibitors
at this year's show indicates that more people than ever in Ukraine are
travelling abroad on holiday. Our visitor figures appear to confirm
this, which is excellent news for our exhibitors!”
a wide range of companies from Ukraine and abroad competed for
visitors' attention. The show featured 51 destinations, including five
newcomers: Abu Dhabi, Mauritius, Réunion, South Africa and Azerbaijan.
On the second day of the show, Maxim Shandarov, of Aviareps, who was
promoting Mauritius, commented “We have already distributed almost all
the collateral we had. [On the first day], I got around 200 visit cards
from different tourist agencies and I see that there are many travel
agents who are interested in Mauritius, not only from Kiev but from
other cities of Ukraine. We are already planning to come back next
year”. Morocco also participated for the first time as the winner
of UITT's ‘wild card' initiative.
European destinations came
out in force, following the cancellation of visa requirements for
European travellers staying less than 180 days. In total, 648 companies
took part in UITT 2010.
Source: UITT 2010 Post Show News Release
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